Turning Twitter into a Media Opportunity

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In my upcoming book How to Get on the News Without Committing Murder, one of the things I talk about is how to use Twitter to connect with journalists.  If you are a blogger or an internet radio host, you may be interested in knowing Twitter is FULL of journalists and yes, some of them do read your posts to them and will engage you in conversation.

I have scheduled a number of guests using Twitter including my latest one which will be appearing on Monday, Dec. 19 at noon EST.  Here’s the press release announcement:

The Boomer Beat Radio Show Welcomes Alfred Edmond Jr of Black Enterprise

The man recognized as one of America’s 100 Most Influential Financial Journalists will be the featured guest on The Boomer Beat Radio Show with host Beverly Mahone.

Alfred A. Edmond Jr., senior vice president/multimedia editor-at-large of Black Enterprise, will share his views of a variety of topicsMahone says she connected with Edmond on Twitter and invited him to appear as a guest on her radio show.  “He is leading voice in the African-American business community who can offer his expertise on entrepreneurship and financial empowerment.  It gives me great pleasure to welcome him to the program.”

Edmond appears regularly on television and nationally syndicated radio, including serving as host of WVON 1690 Chicago’s The Urban Business Roundtable weekly radio show; commentator on PBS’ Nightly Business Report; contributor to American Express OPEN Forum and The Doug Banks Show radio program; and guest expert on MSNBC’s Your Business and CNN. He also hosts Money Matters, a syndicated radio feature of American Urban Radio Networks.

The Boomer Beat Radio show airs Mondays at 12pm EST on WCOM Radio in North Carolina.  You can listen to the live stream by going to http://wcomfm.org

You, too, can turn Twitter into a media opportunity.

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