The Media and Your Reputation

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The media has a reputation for turning unknowns into household names and faces.  A few minutes of face time, a radio interview or write-up in a newspaper can help take you and your business to new heights.  The media can certainly help your reputation in the business community.

The media can also smear your reputation and make you want to crawl under a rock.  (Just take a look at Casey Anthony).   

When seeking media coverage, make sure you don’t have any skeletons that could be dug up and used against you.  While you may appear as an honest businessman or woman on the surface, if you say anything that might raise a red flag, that gives a journalist the opportunity to go on a hunt to find out more information for an even bigger story. 

*Never volunteer more information that requested*

And by all means, maintain a respectable reputation in social media because that can always come back to haunt you.  Take the advice of Billionaire Warren Buffet who says, “It may take 20 years to build a reputation but only five minutes to ruin it.”

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One thought on “The Media and Your Reputation

  1. I think a lot of that it showing now with this mess concerning News of the World and the hacking scandal. Look at the names and institutions that are crumbling in the ever increasing need for information and, dare I say, dirt. People have lost their minds and their integrity in the name of trying to get the story, to the extent that they’re creating the news. And these are supposed to be the savvy people; what happens to the rest of us?

    By the way, there’s a message coming up when we comment saying your version of CommentLuv is old and will stop working in a couple of weeks.
    Mitch Mitchell recently posted..Talking Privacy – Part Two

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