Press Release Mistakes You Must Avoid
When writing a press release, your first goal should be to have someone actually read it---not just the headline---but the ENTIRE release. Here are some...
When writing a press release, your first goal should be to have someone actually read it---not just the headline---but the ENTIRE release. Here are some...
Recently on my Facebook page I posted this headline from a REAL press release: Black Dick for Hire/Private Eye: Black private investigator emerges from the shadows...
There's an old saying, "The early bird catches the worm." In life, being first has its advantages but in the world of publicity, you have...
Are you one of those people who wonders why you never get any traction from the press releases you send out? Maybe you're the Rodney Dangerfield...
It's a well-known fact that the media is the driving force behind what is considered news and what isn't. In some newsrooms there's a saying,...