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Social Media is the New News Media

I grew up when we got the news from Walter Cronkite on CBS. He always delivered the stories with authority. It was hard not to...

beverlym
December 30, 2021January 1, 2022
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Marketing and Promotion Media Media Topics

Is Your Press Release Newsworthy

When I worked in radio and television news, i was always surprised at the type of press releases that would be submitted. Grand Opening of...

beverlym
November 24, 2013
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Marketing and Promotion Media

Your Time to Shine in the New York City Media

If you're a baby boomer woman 50 years old or older and believe it's your time to shine in the media spotlight with a little...

beverlym
April 28, 2013April 28, 2013
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Media Media Topics Publicity

The Three Ps for Publicity

There's an old saying, "The early bird catches the worm."  In life, being first has its advantages but in the world of publicity, you have...

beverlym
February 16, 2013December 30, 2014
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Media Topics

Trayvon Martin Attorney to be Interviewed by Beverly Mahone

After appearing on MSNBC, Nancy Grace and the Dr. Drew Show, Attorney Natalie Jackson will make a guest appearance on The Boomer Beat radio show...

beverlym
April 1, 2012
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The Digital Gap Widens Between Baby Boomers and Everyone Else

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