A few weeks ago I met with a woman named Debby Bruck at Panera Bread for, what we call, a one-on-one in our 100 Days to Abundance Class (taught by Bill Davis). The purpose of getting together was to get to know each other better and see how we can help each other grow our respective businesses.
During the course of our conversation, Debby asked me a question about getting exposure and my answer totally surprised her! At that point, she wanted to do a on-the-spot-video-interview with me. I was reluctant to do it because I wasn’t quite camera ready in the wardrobe department. She kept insisting so I did it anyway.
In a nutshell, I said when it comes to being interviewed, you want to make sure you are being interviewed by someone who is credible and knows what they’re doing. Why waste your time a show where the host seems inexperienced in what they’re doing, hasn’t done their research on you or wants to dominate the discussionion without given you ample time to speak?
Now some people may argue that publicity is publicity so be happy wherever you get it. I say it is perfectly OK to be discriminating when it come to selecting who you want to be interviewed by.
Here’s a clip of that SHORT interview. After watching it, let me know if you agree or disagree with what I have to say about getting exposure: Media Interviewing